The Dane A. H. Riise was not just a pharmacist but also an explorer. During his 30 years on the Virgin Island of St. Thomas, he experimented with previously unknown plants and herbs. However, Riise gained fame primarily for his rum.
A. H. Riise Rum: A Young Pharmacist Sets Sail
Albert Heinrich Riise, his full name, was a knowledge-hungry man. After his apprenticeship at the pharmacy in his hometown of Ærøskøbing, he moved to Copenhagen to study botany and chemistry—both still young sciences at the beginning of the 19th century.

His life took a decisive turn in 1838 when Riise received an offer to work in the West Indies, as the Caribbean was known at the time. So, he set off for the Virgin Islands, which were then part of Denmark and are now a U.S. territory. As a pharmacist, he quickly made a name for himself. Riise took advantage of the flora and fauna of the New World, and his products were highly sought after in the Antilles.
Rum by A. H. Riise: Medicine and Beverage
He gained international recognition primarily for his rum. And rightly so: For exquisite lines like Non Plus Ultra, rum enthusiasts around the world are still grateful. On St. Thomas, Riise learned about the distillation of spirits up close, which fascinated him as a pharmacist from the very beginning.
At that time, rum was administered for a whole range of ailments, such as stomach complaints. Over time, it also became a recognized luxury drink, winning Riise awards even in his Danish homeland.
The Rum Range of A. H. Riise
Even the Royal Navy received part of its pay in high-proof form; the myth of the rum-drinking sailor is by no means unfounded. This is also evoked by the Royal Danish Navy Naval Cadet. It presents a whole bouquet of exotic aromas that evoke a longing for distant lands. Robust and slightly sweet, its fruity aromas conjure associations with southern regions.

To fully appreciate A. H. Riise's blending artistry, one must not overlook the Non Plus Ultra. It stands at the very top of the brand’s lineup, representing a carefully curated edition of the finest ingredients. Above it sits only the velvety Signature. An absolutely premium rum that delights with its diverse aromas of fruits, nuts, and even eucalyptus.


